BEST APPLICATION OF AV IN INFOTAINMENT
BUDGET
Between 5 crore INR and 10 crore INR (More than USD672,000 but less than USD1.35 million)
PROJECT OVERVIEW
The martyrdom place of Bhagat Singh was deserving of a show while boosting border tourism . A state of the art show was put up as a tourist attraction to narrate the ever engaging story of Sardar Bhagat Singh and also develop another destination on the border other than the much renowned Singhu Border. A grand show with 5 projectors, lights and a 40 feet tall Hologram was put up to transform the area for a world class engagement. A VR train was also built and installed at the platform which was damaged in the 1971 war and was the last on this side of the border.
What did the client want to achieve?
The client wanted to create an experience on the last station of India for the day crowd and retain the crowd which visited the Museum and the martyrdom site in the day to be retained in the evening in Ferozepur.
Scope of work your company was involved in
We were responsible to turn around the implementation on a turnkey basis. Right from scripting , Filming , creating content , system integration and building of the coach , we were involved in all aspects of the project.
What key challenges were faced?
The obvious challenge was absence of any facade and almost a bare ground to put up a multimedia show of world class.
How were those challenges resolved?
We resolved these by designing smartly and creating a 40 feet tall Holographic surface aling with a 25 meter wide water screen . Remains of the station were also projected upon to complete the look.
How has your work helped the client?
The day attraction and the show, both are a complete rage and witnesses heavy traffic each day. The army of the cantonment is very proud of the installation and are self appointed ambassadors of the project.
What are you most proud of in relation to the project?
Being able to make a world class show in barren land make us proud.
List of KEY Brands and related Solutions (Models) that were defined for the project:
Christie. Panasonic. Dataton. Harman. LBT
VIDEO:
FOR JUDGES ONLY
Rate this project via the form below:
